Thursday, December 4, 2008

Pack Expo press release from Winterborne

LOS ANGELES, CA (Press Release) - Armed with fresh information from end of year shows and conferences, including Pack Expo success, growing interest in EnviroShell® and excitement about the CardPak Winterborne alliance, Winterborne’s confidence that the New Year will bring ever more demands for environmentally compatible packaging remains strong.

Winterborne is urging brand owners to examine their current packaging with an eye to sustainability. When a package does not measure up now is the time to redesign and reengineer a new approach to product presentation.

Winterborne’s proven ability to design award winning sustainable packaging and the company’s investment in the tools to follow through with energy frugal production practices makes Winterborne a must consult option for brand owners looking to refresh their image while making an exponential improvement in sustainability scores.

A Reliable Shortcut to Successful Sustainability

“We are a reliable shortcut to successful sustainable packaging. We know the mass market landscape and know how to upgrade a brand’s presence in big box stores, club stores, large discount department store environments and any other retail outlet where the competition for distinguished brand presence is fierce. Our expertise includes exceptional knowledge of sustainable materials, highly creative graphics capabilities and proprietary engineering and state-of-the-art production,” Mallen said.

Winterborne is a full service packaging supplier of thermoforming, corrugated and paperboard packaging and displays. Winterborne is widely known for the invention of the exceptionally successful, award winning EnviroShell®, made from recycled RPET and recycled corrugated, now widely used by a variety of internationally recognized brand owners in both retail and warehouse club marketplaces.

Winterborne is fortified by a recent agreement with Ohio based CardPak to join resources to bring sustainable packaging products and services to the clamshell and blister packaging markets. By combining efforts the partner companies become the dominant force in sustainable replacements for traditional plastic clamshell and blister type packaging. Both companies have a strong presence in the warehouse club channel as well other major retail outlets.

-- CardPak Inc.

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