But with the 'negative' perception to clamshells comes the one main point of backlash that there is a the lack of product security when switching to a more sustainable package.
Well this has been debunked, as it has been noted by many of the major retailers that regardless, whether the product is in a traditional clamshell, a tear-resistant replacement (Natralock), or a sustainable micro-flute clamshell replacement (ClubPak)... the security is equal because the method of stealing the item remains the same.
* With a box cutter, slice the lip of the blister, pull the product out, and then stash the remaining package somewhere else in the store.
Below is a photo from a recent trip to Costco. This item was found on the complete opposite end of the store, stuffed into a toolbox that was on display. Clamshell, tear resistant... it wouldn't matter, this would still happen.
So with that in mind, the retailers have made the choice to be more 'environmentally friendly' knowing that they will continue to deal with the same thief issues.In this same vein, sustainable micro-flute clamshell replacement packages are typically marketed as more 'user friendly' and easier to open... so for some humor, I threw a few key words into youtube, and the search yielded an incredible amount of 'clamshell rage' videos.
Below is just one of hundreds, and this is definitely one of the more 'civil' ones, as many had clamshells getting backed over by cars and shredded open by a gas powered chainsaw.
Yes, without a doubt or argument, there are products out in the retail environment that require a clamshell package. But for a majority of products on the shelves of the mass retailers, that is not the case.
In the end, the key is to know both sides of the story when talking security and sustainability, it is an advantageous position to be in when dealing with the mass retailers that are controlling the climate of retail packaging.
-- CardPak Inc.
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