Picture perfect

Nikon has releases a new product - Ecobins 'green' binoculars, where all components; the binoculars, the carrying case, and the retail packaging are all 'green', sustainable, and environmentally friendly.

This comes off as one of the best examples of what is possible when going to market with a vision of what is truly important... and believing in the environmental movement within the consumer market.

Below are the specs of the packaging... click here for the specs of the binoculars and carrying case as well.

Green Packaging Features:
* Nikon Ecobins binocular packaging is constructed from 85% recycled material
* Printed on recyclable and waterproof FiberStone™ paper
* FiberStone™ paper is TREE-FREE and created from post-consumer limestone collected from existing quarries
* FiberStone™ paper is made with a clean production process that does not utilize water or emit toxins into the air
* FiberStone™ paper is photodegradable after a period of about one year!

-- CardPak Inc.